|
Ad group |
Age group |
Sample in % |
TikTok Metric (Clicks) in % |
|
DE1 |
18-24 |
11.41 |
11.58 |
|
25-34 |
6.46 |
6.98 |
|
|
35-44 |
17.11 |
14.32 |
|
|
45-54 |
30.42 |
23.45 |
|
|
55+ |
34.60 |
43.68 |
|
|
DE2 |
18-24 |
70.31 |
68.49 |
|
25-34 |
20.31 |
17.24 |
|
|
35-44 |
5.47 |
5.47 |
|
|
45-54 |
2.34 |
4.76 |
|
|
55+ |
1.56 |
4.04 |
|
|
UK |
18-24 |
80.00 |
68.14 |
|
25-34 |
4.44 |
9.58 |
|
|
35-44 |
0.00 |
6.35 |
|
|
45-54 |
4.44 |
5.43 |
|
|
55+ |
11.11 |
10.49 |
|
|
Total |
18-24 |
40.04 |
41.91 |
|
25-34 |
9.75 |
10.16 |
|
|
35-44 |
10.79 |
9.85 |
|
|
45-54 |
18.05 |
13.66 |
|
|
55+ |
21.37 |
24.42 |